Quite a lot of emails we receive involve the word “permalink,” a portmanteau formed by the two words “permanent” & “link.” So exactly as it sounds, post permalinks are permanent links (URLs) to individual posts.
Permalinks are a way to link to a single post on a blog so that you can use them in emails or on other web sites to point to a specific post. You can also use them if you need to write to Tumblr Support to show us a specific example of something on your blog.
Now the most important part of all this is: how do I find a permalink?
The easiest way is through the Dashboard. You’ll be sent to a post permalink if you click the upper right corner of the post. As soon as your mouse cursor is over the corner, it will fold indicating that you’ve selected the permalink.
The red arrow shows you where your mouse cursor should be. As a bonus, if you hover over the folded corner for a few seconds, the timestamp of that post will appear underneath. The timestamp shows you when the post was published. It’s the yellow box in the screenshot above.
When you’re viewing a post via its permalink, the URL in your browser address bar will be something like http://staff.tumblr.com/post/3328954773/todays-all-team which means you should see the URL of the blog followed by /post/ and several numbers. Also in the top right corner of your screen you’ll see the heart button to Like the post & the Reblog button.
If you’re looking for a permalink on a post that doesn’t appear on your Dashboard, it can be a little trickier because the location depends on the theme the blog is using. They’re usually linked to a date, time, comments link, or a symbol. So look for the icons & links surrounding a post. 90% of the time, you can click on the publishing date/time or the number of notes and it will send you to the permalink.
See the two screenshots below for examples of permalinks location on two different blogs.
If you don’t see those, hover over the post and icons might show up. The usual symbol for a permalink is a chain link. If you look at the screenshot below, you can see the icons that popped up as I was hovering over the photo. Clicking on the number of notes (here 24) sends you to the post permalink.